Dubai Becomes World Capital of Branded Residences
With 48,474 branded units across 144 complexes, Dubai has overtaken Miami, London, and New York.
Branded Homes Now Go Beyond Hotels and Hospitality Brands
Developers partner with Armani, Bugatti, Missoni, Cipriani, and Six Senses to attract global buyers.
Buyers Pay Up to 60% More for Branded Residences in Dubai
Strong resale value, lifestyle perks, and brand prestige fuel rising demand across the city.
Dubai Outpaces Global Markets in Branded Homes Growth
The city saw a 160% rise in branded units in a decade, surpassing global averages.
13,000 Branded Units Worth Dh60 Billion Sold in 2024
Sales made up 8.5% of Dubai’s property deals last year, up 43% year-on-year.
Government Policies Boost Branded Real Estate Momentum
Golden Visas, 100% ownership, and tax benefits attract high-net-worth investors.
Developers Push New Frontiers With Lifestyle Branding
Leos launched the first Olympic-branded homes with AI gyms and rooftop tracks.
Dubai’s Branded Homes Offer Global Value and Prestige
Bvlgari sells at Dh10,500 per sq ft, while Bugatti commands record premiums.
By 2031, Dubai Will Deliver 140+ Branded Projects
Analysts say Dubai will remain the world leader in branded luxury living.
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